EOTM Radio’s Business Model Rewiring the Radio Industry

EOTM Radio and Media are one of the first new media companies to auction radio ad packages on eBay!

The Who

EOTM Media Group is a company that produces podcasts and Internet streams for future syndication’s. EOTM also produces top-quality customized jingles at a discounted price and sell these advertisements on eBay and other online sites.

The Why

Media consumption has changed to where the 35 and below crowd chooses how it spends time not by program or radio personality, but by CONTENT.

The How

What EOTM radio does is creates high quality jingles, commercial ad spots, etc “cents on the dollar” compared with what it costs traditional radio stations. While also selling advertising for these programs for a fraction of what radio stations charge.

The Network

The EOTM Radio Network is made up of over nineteen shows to date: the “Queen’s of Internet Radio,” a podcast featuring Carla B, Saytue Saye, Shonta Gibson, Ramona Simpson, Quddusa Anderson and Ashley Carter. Louis Smith aka Tre Luv of the Tre Luv Show, Saytue Saye of the Mixture of Arts Show, Ashley Carter aka DJ Rilotti of the Myspace Music Mix, Teangelo of Love, Hate and the Dance Between Them, Rahn Anthoni of the Rahn Anthoni Inspirational Hour, DJ Team of Let’s Face Reality, E! Buzz with Carla B, Edgelight Entertainment News with Shonta Gibson, The Stunnaz Mag Show; a show dedicated to highlighting the Stunnaz Magazine Models, Top Filmmaker News, EOTM Sports and more.

All programs are available at www.EOTMRadio.com.

Something New!

On December 8,  2010, EOTM Radio offered a 60 second customized radio jingle(earmarked for local radio and internet radio use) The package includes custom written melody and lyrics, 15 second jingle intro, 15 second jingle outro, 30 second doughnut music beds and 1 CD of final mix. Bid on the ad now via eBay.

“Internet Radio Ad”s, Trending Now!

On the internet side of this fence, there are few online radio stations that can claim to have a “program” of any sense – community or interest-oriented, EOTM is the exception. The lowest common demoninator for online streams is talk radio and music. EOTM Radio’s content is a plethora of talk/music radio shows focusing on a wide variety of cultural views and  an abundance of songs that does not necessarily resemble each other, which creates a more positive listening experience that keeps listeners coming back.

Call (213)290-3573 for a free marketing analysis

Listen up! If you’re not advertising on Internet radio, you could be missing out!!

 

According to a 2004 study by media research finns Arbitron Inc. and Edison Media Research, internet radio has an estimated weekly audience of near|y 19 million Americans and growing. Not only are people listening in online, they’re also buying online.

Monthly internet broadcast (radio and video) users might represent only 26 percent of the online audience, but they accounted for an estimated 42 percent of online spending. Advertisers can reach an audience that’s in listening and shopping mode.

Thinking of advertising on internet radio? Here are a few tips based on audience demographics and behaviors:

* Test a new offer. About 28 percent of internet broadcast users are likely tO try a new product or service vs. 17 percent of nonbroadcast users. So launching a new product through internet radio could give your initial sales a boost. You’ll also likely receive immediate customer feedback or testimonials to help you further refine your product or service and marketing pitch.

* Appeal to a “hip” audience. Although the age range of broadcast users is 12 to 54 years old, the highest concentration of users falls into the 12- to 34-year-old group. They are a technologically savvy group in tune with DVDs, cell phones, messaging, video games and other media products. Communication gadgets will sell well to this crowd. Yet, even if you aren’t promoting these types of devices, tailor your advertisement’s message to address the concerns, needs and wants of a sophisticated young audience.

* Use a URL in your ad. Forty-two percent of the internet radio audience has listened in while shopping or researching a product or service online, so invite them to your website. To sweeten the offer and track your radio advertising results, promote a particular page on your site, such as http://www.company.com/radio–just don’t make it too long, or people can’t remember it. You can use web analytics to track page traffic and also embed code in the links on this page to track leads and sales from it as well.

If you are seriously contemplating on implementing radio ads into your marketing/promotional campaign please feel free to give EOTM Radio a call. We offer free consultations for business owners that have read our blogs and notes via facebook. Mention ad #3124.

http://www.queensofinternetradio.com
http://www.eotmradio.com

Our Radio Format + Your Jingle = the Perfect Mix!

EOTM Radio Jingles

Each of our radio jingle packages come in a variety of configurations including primary cuts and mixed versions of various lengths, depending on your needs and the package. Prices start as low as $99.00. Contact us directly for more details. 678-548-9466
Please note, most of EOTM’s jingle packages can be customized for any or all of News-Talk, Music, Entertainment, Politics, and Sports formats.
What we offer:
• 15 seconds, 30 seconds, 45 seconds or one minute company / product jingles
• Fully sung jingles with male / female option
• Top and music bed, tail with music bed, top & tail music with bed are options
• Full production jingle will come with the above

What we do:

• Radio Jingles, fully sung and voice ads. Originally written music, vocals and voice overs scripted to suit your business
• Promotional audio discs or mp3’s for your business
• Phone on-hold messages written with original acoustic background music and scripted to your satisfaction to advertise your business, recorded on to CD or converted into mp3 format

Contact us today for a free consultation!

Direct — 678-548-9466

Email — marketing@queensofinternetradio.com
Websites — www.queensofinternetradio.com, www.eotmradio.com, www.eotmspace.com, www.eotmbuzzwire.com (updating)