EOTM Press Room

Archive for the ‘Publicity’ Category

New Media Company: EOTM TV

In Breaking News, Celebrity News, Entrepreneur News, EOTM News, EOTM Radio, EOTM TV, Public Relations, Publicity, Radio Advertising on May 12, 2011 at 4:35 am

EOTM is here with all your new media, radio, entertainment, public relations, marketing and event
solutions. Our goal is to partner with you to create, facilitate, grow and so much more.

EOTM TV – The source for breaking news, pop culture, indie films, music videos, celebrity interviews, talk interactive radio and so much more. EOTM is here with all your new media, radio, entertainment, public relations, marketing and event solutions. Our goal is to partner with you to create, facilitate and grow. Click here to be redirected to EOTM TV. Download a copy of EOTM’s 2011 Media Kit.

Call 213-290-3573 and ask about Premium Listings


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Got a Budget: get the Power of Publicity

In Public Relations, Publicity on May 7, 2011 at 9:58 pm

No matter what type of business you’re in, you can’t beat the power of publicity for drawing attention to all that you have to offer.  Whether you’re selling green tea, music or looking for more acting gigs, your exceptional products or services won’t matter if your target market doesn’t know about you.  Simply put, it’s your opportunity to put a friendly face on your business/service and acquaint the marketplace with who you are and what you do.

The nightly news and daily newspapers are still here. But, they are evolving too. We understand that a media outlet has more than one avenue. Your customers can still find you by tuning in, or turning a page.

However, the added dimension of social media means they can also receive their news via tweet, RSS feed, a post or blog. Traditional PR channels still exist and we work with them every day. But the power of PR lies in understanding that more than one publicity opportunity resides within each outlet.

EOTM Public Relations is a innovative and aggressive PR firm that delivers results. Regardless of your industry, we understand that you need to have your story told by the media in order to build awareness… and more importantly… drive sales. Let us help!

Email pr@eotmradio.com or call 213-290-3573 for a free PR/Marketing consultation.

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Twitter Publicist always follows back…well almost always on Twitpic

In Public Relations, Publicity on March 17, 2011 at 5:37 pm

Twitter Publicist always follows back…well almost always on Twitpic.

Life’s a Tweet/Life’s a Pitch/Twitter Publicist

In Breaking News, EOTM News, Public Relations, Publicity on March 16, 2011 at 9:16 pm

By: Twitter Publicist aka Carla B

 

 

It seems that more and more, we are turning to Twitter for the latest news and events around the world.  Even public safety officials are using Twitter to stay on top of the latest developments. We know that the public, first responders and journalists are using Twitter to learn about trends and breaking news. As of late, there has been a spike in media and pr professionals utilizing twitter to their advantage and EOTM PR is one of them.

“One way to stay on top of breaking news related to your clients is to set up searches on Twitter for general topic areas related to your client’s work.  For example, set up a search for “booking actors” and “actors” in addition to your client’s name if their work is in the entertainment field. While it may not catch all of the latest news for booking actors, you may see a few tweets relating to an upcoming casting that you can start to follow”, Carla Barnes, Senior Publicist for EOTM said in an recent interview.

Right now there is no better source for breaking news than Twitter, and EOTM PR professionals are using this to their advantage whenever possible. “You should keep your tools for monitoring Twitter open all day and check it regularly because you never know when the perfect opportunity for your client will come up”, Barnes said.

What has your Publicist tweeted for you lately?

There’s no question that Twitter is the new playground for media relations. It’s a new frontier, that when managed professionally, can serve as a powerful platform and one of the best resources for getting a message out to the masses.

Get your Twitter PR strategy today and take control of your online reputation strategy now. Contact EOTM today and request a free publicity analysis. 213-290-3573 – Email: pr@eotmradio.com

www.eotmmediagroup.com

 

 

 

 

 

 

 

 

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Does Negative Publicity Help or Hurt your Business?

In Public Relations, Publicity, Uncategorized on January 26, 2011 at 10:11 pm

By: Carla B

@EOTMpr

 

 

 

A couple days ago I asked this very question on my facebook page, “Does negative publicity help or hurt your business?”

In my humble opinion, I do believe negative publicity helps a business. Lots of movie stars seems to thrive on negative publicity. Several others have intentionally orchestrated negativity publicity to get into the limelight although many won’t admit it.

But there’s one word of caution here, if your business has a lousy product that no one wants or the business uses unethical means and abuses the customer’s trust then no amount of publicity positive or negative will help.

Why does negative publicity work?

I hate to say this but as a society, people love to see people fight, love to see a super star fall apart whether it’s a 50 cent, Michael Jackson, Lindsay Lohan or Britney Spears. Our society gets its thrills from seeing successful people fall apart. Donald Trump came into the public eye when he was close to a $ 10 billion bankruptcy and in the middle of a dirty divorce. When the Gap unveiled a new logo last year, the reaction was swift, intense and very, very negative. In fact, some people detested the look so much it actually inspired them: somebody set up a Twitter account (@GapLogo) that purported to speak in the unpopular design’s voice, and someone else built a site called CrapLogo.me that made it easy to convert any short text into an imitation of the brand’s new style. The Gap tried to pivot off the negative buzz by asking the online hate mob for advice, in a sort of “crowd sourcing” gimmick, but that didn’t go over well, either. In just four days, the company capitulated and announced that it would not change its logo after all.

Britney Spears stays in the limelight for all the wrong reasons and who can forget the late great Michael Jackson from court cases to financial troubles.

I am not saying they are intentionally orchestrating negative publicity, but the point I am making is negative publicity is giving them media attention and they are getting visibility for themselves.  How they use this visibility is an entirely different ball game altogether.

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Better that people are talking about your brand than not…just my two cents.

 

Click here to listen to Carla B and Saytue Saye share valuable information on marketing and public relations.

Call (213)290-3573

5 Strategies- Internet Marketing Help & Public Relations Ethics with Saytue Saye & Carla Barnes

In Branding, Business, Creative Marketing, EOTM News, EOTM Radio, Internet Radio, Marketing, Public Relations, Publicity on January 25, 2011 at 12:51 am

January 24, 2011

By: Carla B & Saytue Saye

If you are looking to make some noise and find new customers in 2011 make sure you are listening to EOTM Radio, Tuesday, January 25, 2011 at 11pm EST. Join Saytue Saye and Carla B as they offer free Internet Marketing Strategies and Public Relation tips.

Saytue’s take on Internet Marketing

Saytue Saye Internet Marketing Specialist

 

Internet Marketing should be the basis for every company in this day and age. If you are not doing Internet Marketing, strategically, guess what?! You don’t exists!!

FACT is, 95% of businesses started online are doomed to fail. The root of most mistakes you’ll make in business, you must overcome these common roadblocks to be ahead of the game with fewer headaches and disappointments.

Business is not a get rich scheme or a push button method to get rich fast. Strategic planning is the only way to a successful business and the action to play its part in “vision”.
A lot of entrepreneurs go around thinking that “access to information is what separates the winners from the losers” and that “the smartest person in the room should be the most successful.”

So, Now, having the right information and knowing how to work hard are important. But they are only tools. The only deciding factors when it comes to business success are often easily overlooked. Yet these elements are absolutely vital.
If you are that struggling marketer needing help, then I will be sharing some helpful tips that will get you that much closer to winning. (I don’t want to read this article just take me where I can get my internet marketing help.) Or just keep reading.

There are many businesses out there that have very little or no online exposure and that is where Power 3 Marketing comes into play. It is not affiliate marketing in the traditional sense…actually it is not affiliate marketing at all. It is a business model you use to help offline businesses get exposure on the internet. Having online presence is a must for any business these days, that wants to remain competitive. However, many business owners have no clue where to begin and that is where you come in, with the training from Power 3 Marketing. There are actually three different levels of Power 3 Marketing: Basic Training, Gold Training and Elite Training. Each level offers some excellent techniques to get you started in your P3 business. Read more . You can find out more about Saytue Saye and her companies by clicking here to visit her blog and websites.                     

 

 

 

 

Carla’s take on Public Relations — Ethics

Carla B is a seasoned leader in Public Relations and Media

 

I absolutely love these types of show whereas we can empower minds with food for thought! These shows are dedicated to the elite group of professionals that take the time to hone in on they’re craft. The central purpose of my portion of the show will be to provide an overview of ethics in public relations.

Every Public Relations organization has a code of ethics which the members are expected to abide. The primary objective of this code of ethics is to form guidelines to educate members on how they should conduct themselves in their professional lives. Despite these guidelines, ethics in individual practice is deeply troubling for PR professionals and consistent violation has been a matter of debate for years. Most critics have complained that the ethics ‘have no teeth’ and one cynic as quoted by PR Sourcewatch says, “real ethical behavior is expensive, and that’s where the PR industry’s ethical dilemma
originates. All of the major public relations firms routinely engage in unethical practices and they don’t do it because they are evil people. They do it because their wealthy clients have problems, and cleaning up their image is often easier and cheaper than cleaning up their mess’.

In this section I will also discuss how having a strong sense of ethics and of how to arrive at ethical decisions can enhance the career prospects of public relations professionals. Hope you can make it! Check out my Public Relations and Blog Site for more info on me. www.eotmmediagroup.com

Click this link to be redirected to EOTM Radio, call in with your question to 718-664-6543

Are You a Song Writer/Producer Residing in The Los Angeles area?

In Business, EOTM News, EOTM Radio, Event Productions, Public Relations, Publicity, Real People on January 18, 2011 at 11:44 am

We want to talk to YOU!

Entertainment Group  is looking to work with an experienced and creative Song Writer/Producer on the development and production of new events in the Los Angeles area launching in roughly 8 months.  The ideal candidate has a proven track record in the entertainment industry with solid contacts – including pitching, financing, creative development and all other aspects of production.


If you think you have what it takes, please email your portfolio along with your bio and contact details to pr@eotmradio.com.  If we are interested in we will contact you by email.

Reach for the stars in 2011

Call now for more information – 213-290-3573

Email pr@eotmradio.com

Call 213-290-3573 for premium packages on EOTMblog.com

Gucci Mane Ice Cream Tattoo Proves He’s Crazy..?

In Actors, Artists Development, Breaking News, Celebrity News, Creative Marketing, Public Relations, Publicity on January 17, 2011 at 9:19 pm

January 17, 2011

By: Carla B

Gucci Mane sporting his new tattoo

If he was looking for a creative defense on his recent string of probation violations, the ice cream tattoo should definitely put him closer to his supposedly mental disorder angle. The rapper, who was recently released from a psychiatric facility after pleading “mental incompetency”, had an ice cream cone tattooed onto his face earlier this month.

Yes, you heard and seen it right. Gucci Mane is now sporting a cone with three scoops on his right cheek, complete with the word “Brrr” and several red lightning bolts!!

Mane was recently released from the psychiatric facility, it is unclear what his release means for his probation status.

Gucci’s team probably thought they could use mental instability to help get him off, especially considering he has never presented himself as a emcee with any real lyrical depth; and the majority of his rhymes being nonsensical and lacking critical thinking.  Nevertheless, I don’t feel most of Gucci’s fans would have ever speculated that he was mentally incompetent, but nice try.

The Social Network Wins BIG at the Golden Globes

In Breaking News, Celebrity News, Clients and Events, Oscars 2011, Politics, Public Relations, Publicity on January 17, 2011 at 6:37 am

January 16, 2011

By: EOTM Staff


BEVERLY HILLS, Calif. – The “Social Network” won top honors Sunday at the Golden Globes with four prizes, including best drama and director, solidifying its prospects as an Academy Awards favorite. Congrats!

The Social Network received more nominations than any other movie this year from the Hollywood Foreign Press Association, which runs the Golden Globe Awards.

While Facebook publicists maintain that the movie isn’t a factually correct account of the company, the public has come to regard it as such. So the multiple Globe wins, including best dramatic picture, seems to benefit the real-life social network.

The timing of the Globes tends to influence people’s expectations for the Oscars, although the former includes television while the latter only deals with movies. Nominations for the 83rd annual Academy Awards are expected to be announced at 8:30 am January 25, and the ceremony will take place February 27.

 

 

 

email pr@eotmradio.com

Nominees Announced for the 42nd Annual NAACP Image Awards

In Actors, Breaking News, Celebrity News, Clients and Events, Creative Marketing, EOTM News, EOTM Radio, Hip Hop Artists, Publicity on January 12, 2011 at 11:51 pm

Sanaa Lathan and Smokey Robinson help to announce NAACP Image Award Nominations

By Carla Barnes

The Awards Special Airs Friday, March 4, 2011 on FOX

EOTM Media was live for the 42nd Annual NAACP Image Awards nominee announcement via a live press conference from the Paley Center for Media in Beverly Hills, California.

Carla B and Teangelo from EOTM Media and Actress Sanaa Lathan

The live celebrity talent came out in support of the NAACP Annual event despite an early morning press conference that brought out local media in groves.  Actresses Kimberly Elise and Sanaa Lathan, Actor/Rapper Curtis “50 Cent” Jackson, Singer/Songwriter Smokey Robinson, Actor Columbus Short and Actor/Comedian Affion Crockett joined NAACP Image Awards chairman Clayola Brown and 42nd NAACP Image Awards Executive Producer Vic Bulluck to announce the categories and nominees as well as sharing with the listening audience a impromptu history lesson on the organization that was started over 100 years ago.

The NAACP Image Awards celebrates the accomplishments of people of color in the field of television, music, literature and film. The awards also honor individuals who promote social justice through creative endeavors. ABC and NBC lead the nominees in the TV categories, each having 18 nominations, followed by CBS and Lifetime Movie Network both with 10 nominations. Columbia Records lead the recording categories with seven nominations, closely followed by J records and Island Def Jam Music Group with six and Epic Records with 5 nominations. Lionsgate/34th Street Films lead with seven nominations, while Fox Searchlight followed with six  and Magnolia Pictures with five in the motion picture category.

The nominees for “Outstanding Actor in a Comedy Series” are David Mann for Tyler Perry’s Meet the Browns, Dule Hill for Psych, La Van Davis for Tyler Perry’s House of Payne, Phil Morris for Love that Girl and Terry Crews from Are We There Yet.

The nominees for “Outstanding Actress in a Comedy Series” are Cassi Davis for Tyler Perry House of Payne, Essence Atkins for Are We There Yet, Salli Richardson for Eureka, Tatyana Ali for Love That Girl and Vanessa Williams for Desperate Housewives.

The nominees for “Actor in a Drama Series” are Anthony Anderson for Law and Order, Blair Underwood for the Event, Hill Harper for CSI:NY, Laurence Fishburne for CSI: Crime Scene Investigation and LL Cool J for NCIS: Los Angeles.

The nominees for “Actress in a Drama Series” are Chandra Wilson for Grey’s Anatomy, Gugu Mbatha-Raw for Undercovers, Jada Pinkett Smith for Hawthorne, Regina King for Southland and Wendy Davis for Army Wives.

The nominees for “Outstanding Reality Series” are American Idol, America’s Next Top Model, Dancing With the Stars, Extreme Makeover: Home Edition and Sundays Best.

The nominees for “Outstanding Children’s Program” are Brave New Voices 2010, Dora The Explorer, The Backyardigans, True Jackson, VP and Wizards of Waverly Place.

The nominees for “Outstanding New Artist” are B.O.B, Bruno Mars, Jason Derulo, Nicki Minaj and Willow.

The nominees for “Outstanding Male Artist” are  Cee Lo, Jay-Z, Kanye West, Ne-Yo and Usher.

The nominees for “Outstanding Female Artist” are Chrisette Michele, Corinne Bailey Rae, Mary J. Blige, Rihanna and Sade.

All other nominees can be found on the NAACP Image Awards Website.

50 Cents and Kimberly Elise

Sanaa Lathan, Smokey Robinson and Curtis "50 Cent" Jackson

Sponsors for the 42nd NAACP Image Awards Include FedEx, UAW/Chrysler, Wells Fargo, Anheuser-Bush and Ford Motor Company.