EOTM Press Room

Archive for the ‘Creative Marketing’ Category

5 Strategies- Internet Marketing Help & Public Relations Ethics with Saytue Saye & Carla Barnes

In Branding, Business, Creative Marketing, EOTM News, EOTM Radio, Internet Radio, Marketing, Public Relations, Publicity on January 25, 2011 at 12:51 am

January 24, 2011

By: Carla B & Saytue Saye

If you are looking to make some noise and find new customers in 2011 make sure you are listening to EOTM Radio, Tuesday, January 25, 2011 at 11pm EST. Join Saytue Saye and Carla B as they offer free Internet Marketing Strategies and Public Relation tips.

Saytue’s take on Internet Marketing

Saytue Saye Internet Marketing Specialist

 

Internet Marketing should be the basis for every company in this day and age. If you are not doing Internet Marketing, strategically, guess what?! You don’t exists!!

FACT is, 95% of businesses started online are doomed to fail. The root of most mistakes you’ll make in business, you must overcome these common roadblocks to be ahead of the game with fewer headaches and disappointments.

Business is not a get rich scheme or a push button method to get rich fast. Strategic planning is the only way to a successful business and the action to play its part in “vision”.
A lot of entrepreneurs go around thinking that “access to information is what separates the winners from the losers” and that “the smartest person in the room should be the most successful.”

So, Now, having the right information and knowing how to work hard are important. But they are only tools. The only deciding factors when it comes to business success are often easily overlooked. Yet these elements are absolutely vital.
If you are that struggling marketer needing help, then I will be sharing some helpful tips that will get you that much closer to winning. (I don’t want to read this article just take me where I can get my internet marketing help.) Or just keep reading.

There are many businesses out there that have very little or no online exposure and that is where Power 3 Marketing comes into play. It is not affiliate marketing in the traditional sense…actually it is not affiliate marketing at all. It is a business model you use to help offline businesses get exposure on the internet. Having online presence is a must for any business these days, that wants to remain competitive. However, many business owners have no clue where to begin and that is where you come in, with the training from Power 3 Marketing. There are actually three different levels of Power 3 Marketing: Basic Training, Gold Training and Elite Training. Each level offers some excellent techniques to get you started in your P3 business. Read more . You can find out more about Saytue Saye and her companies by clicking here to visit her blog and websites.                     

 

 

 

 

Carla’s take on Public Relations — Ethics

Carla B is a seasoned leader in Public Relations and Media

 

I absolutely love these types of show whereas we can empower minds with food for thought! These shows are dedicated to the elite group of professionals that take the time to hone in on they’re craft. The central purpose of my portion of the show will be to provide an overview of ethics in public relations.

Every Public Relations organization has a code of ethics which the members are expected to abide. The primary objective of this code of ethics is to form guidelines to educate members on how they should conduct themselves in their professional lives. Despite these guidelines, ethics in individual practice is deeply troubling for PR professionals and consistent violation has been a matter of debate for years. Most critics have complained that the ethics ‘have no teeth’ and one cynic as quoted by PR Sourcewatch says, “real ethical behavior is expensive, and that’s where the PR industry’s ethical dilemma
originates. All of the major public relations firms routinely engage in unethical practices and they don’t do it because they are evil people. They do it because their wealthy clients have problems, and cleaning up their image is often easier and cheaper than cleaning up their mess’.

In this section I will also discuss how having a strong sense of ethics and of how to arrive at ethical decisions can enhance the career prospects of public relations professionals. Hope you can make it! Check out my Public Relations and Blog Site for more info on me. www.eotmmediagroup.com

Click this link to be redirected to EOTM Radio, call in with your question to 718-664-6543

Advertisements

Gucci Mane Ice Cream Tattoo Proves He’s Crazy..?

In Actors, Artists Development, Breaking News, Celebrity News, Creative Marketing, Public Relations, Publicity on January 17, 2011 at 9:19 pm

January 17, 2011

By: Carla B

Gucci Mane sporting his new tattoo

If he was looking for a creative defense on his recent string of probation violations, the ice cream tattoo should definitely put him closer to his supposedly mental disorder angle. The rapper, who was recently released from a psychiatric facility after pleading “mental incompetency”, had an ice cream cone tattooed onto his face earlier this month.

Yes, you heard and seen it right. Gucci Mane is now sporting a cone with three scoops on his right cheek, complete with the word “Brrr” and several red lightning bolts!!

Mane was recently released from the psychiatric facility, it is unclear what his release means for his probation status.

Gucci’s team probably thought they could use mental instability to help get him off, especially considering he has never presented himself as a emcee with any real lyrical depth; and the majority of his rhymes being nonsensical and lacking critical thinking.  Nevertheless, I don’t feel most of Gucci’s fans would have ever speculated that he was mentally incompetent, but nice try.

Nominees Announced for the 42nd Annual NAACP Image Awards

In Actors, Breaking News, Celebrity News, Clients and Events, Creative Marketing, EOTM News, EOTM Radio, Hip Hop Artists, Publicity on January 12, 2011 at 11:51 pm

Sanaa Lathan and Smokey Robinson help to announce NAACP Image Award Nominations

By Carla Barnes

The Awards Special Airs Friday, March 4, 2011 on FOX

EOTM Media was live for the 42nd Annual NAACP Image Awards nominee announcement via a live press conference from the Paley Center for Media in Beverly Hills, California.

Carla B and Teangelo from EOTM Media and Actress Sanaa Lathan

The live celebrity talent came out in support of the NAACP Annual event despite an early morning press conference that brought out local media in groves.  Actresses Kimberly Elise and Sanaa Lathan, Actor/Rapper Curtis “50 Cent” Jackson, Singer/Songwriter Smokey Robinson, Actor Columbus Short and Actor/Comedian Affion Crockett joined NAACP Image Awards chairman Clayola Brown and 42nd NAACP Image Awards Executive Producer Vic Bulluck to announce the categories and nominees as well as sharing with the listening audience a impromptu history lesson on the organization that was started over 100 years ago.

The NAACP Image Awards celebrates the accomplishments of people of color in the field of television, music, literature and film. The awards also honor individuals who promote social justice through creative endeavors. ABC and NBC lead the nominees in the TV categories, each having 18 nominations, followed by CBS and Lifetime Movie Network both with 10 nominations. Columbia Records lead the recording categories with seven nominations, closely followed by J records and Island Def Jam Music Group with six and Epic Records with 5 nominations. Lionsgate/34th Street Films lead with seven nominations, while Fox Searchlight followed with six  and Magnolia Pictures with five in the motion picture category.

The nominees for “Outstanding Actor in a Comedy Series” are David Mann for Tyler Perry’s Meet the Browns, Dule Hill for Psych, La Van Davis for Tyler Perry’s House of Payne, Phil Morris for Love that Girl and Terry Crews from Are We There Yet.

The nominees for “Outstanding Actress in a Comedy Series” are Cassi Davis for Tyler Perry House of Payne, Essence Atkins for Are We There Yet, Salli Richardson for Eureka, Tatyana Ali for Love That Girl and Vanessa Williams for Desperate Housewives.

The nominees for “Actor in a Drama Series” are Anthony Anderson for Law and Order, Blair Underwood for the Event, Hill Harper for CSI:NY, Laurence Fishburne for CSI: Crime Scene Investigation and LL Cool J for NCIS: Los Angeles.

The nominees for “Actress in a Drama Series” are Chandra Wilson for Grey’s Anatomy, Gugu Mbatha-Raw for Undercovers, Jada Pinkett Smith for Hawthorne, Regina King for Southland and Wendy Davis for Army Wives.

The nominees for “Outstanding Reality Series” are American Idol, America’s Next Top Model, Dancing With the Stars, Extreme Makeover: Home Edition and Sundays Best.

The nominees for “Outstanding Children’s Program” are Brave New Voices 2010, Dora The Explorer, The Backyardigans, True Jackson, VP and Wizards of Waverly Place.

The nominees for “Outstanding New Artist” are B.O.B, Bruno Mars, Jason Derulo, Nicki Minaj and Willow.

The nominees for “Outstanding Male Artist” are  Cee Lo, Jay-Z, Kanye West, Ne-Yo and Usher.

The nominees for “Outstanding Female Artist” are Chrisette Michele, Corinne Bailey Rae, Mary J. Blige, Rihanna and Sade.

All other nominees can be found on the NAACP Image Awards Website.

50 Cents and Kimberly Elise

Sanaa Lathan, Smokey Robinson and Curtis "50 Cent" Jackson

Sponsors for the 42nd NAACP Image Awards Include FedEx, UAW/Chrysler, Wells Fargo, Anheuser-Bush and Ford Motor Company.

Who Listens to a Radio Show Full of Commercials?

In Artists Development, Branding, Creative Marketing, Internet Radio, Internet Radio Advertising, Marketing, Publicity on December 22, 2010 at 10:49 pm

EOTM Radio listeners, that’s who!


Not Your Average/Typical Radio Promo/Publicity/Funny Radio Promotions/Your Ad Here

Taking the boring out of not so funny, not so average, no sense, nonsense radio ads, get featured here in 2011. Are you laughing yet? It’s all about the strategy, or NOT.

Did you know that internet radio ads are up and traditional radio ads are down? Yes, according to voices.com. Allow EOTM to position your company directly inf front of your targeted consumer base.

Email pr@eotmradio.com or visit https://eotm.files.wordpress.com/2010/11/eotm-radio-sponsor_ad-info2.pdf

 

Click here to Listen to EOTM Radio

 

Let EPR create your story — start something in 2011

In Breaking News, Celebrity News, Clients and Events, Creative Marketing, EOTM News, EOTM Radio, Internet Radio, Internet Radio Advertising, Marketing, Public Relations, Publicity, Radio Advertising on December 16, 2010 at 2:23 am

EPR (EOTM Public Relations) has expertise in music and entertainment PR including albums and books, live tours, product launches, events, DVDs, film and artist PR.

We come up with all sorts of ways to publicise our clients across print, digital and broadcast media.

The team at EPR is committed and highly trained so our clients are assured of the very best service.

We have a range of talent within EPR that allows us to cater for all kinds of projects – from hard rock to power pop to hard trance.

We’ve most recently launched EPR Junior, a children’s PR division.

Above all EPR understands that an effective, friendly and business-like relationship with our clients forms the basis of great communications and great results.

We gravitate towards creative and cutting edge PR tactics with a flare. Our team has wrote the book on guerilla marketing and brand management.

We aint never scared! Wanna be Startin Somethin? We would love to hear from you, it’s what we do!

Direct (213-290-3573 – www.eotmmediagroup.com

Karrine “SupaHead” Beat Down by Eddie Winslow aka Darius McCrary

In Breaking News, Celebrity News, Creative Marketing, EOTM News, EOTM Radio, Internet Radio on December 11, 2010 at 12:40 am

By Jimmy Baker

 

McCrary also known as  Eddie Winslow on “Family Matters” has been temporarily ordered to stay at least 100 yards away from his ex-wife after allegedly beating her with a belt.

Karrine and Darius before the split

Famed or defamed, however you want to slice it,video vixen Karrine Steffans  filed legal papers in a Los Angeles court describing two separate violent encounters with 34-year-old Darius McCrary.

According to the court papers, Karrine claims McCrary “choked me from behind and beat me with a belt” during an argument in February. The attacked was allegedly witnessed by her 12-year-old son. The docs also goes on to say in November he struck her again, choking her and shoving her into a car in front of a large crowd at the Sunset Marquis Hotel in Los Angeles.

Karrine is now demanding the judge make her restraining order more permanent — she’s scheduled to appear in court next week.

EOTM Radio’s Business Model Rewiring the Radio Industry

In Breaking News, Creative Marketing, EOTM News, EOTM Radio, Internet Radio, Internet Radio Advertising, Marketing, Publicity, Radio Advertising, Social Media, Social Networking on December 9, 2010 at 2:37 am

EOTM Radio and Media are one of the first new media companies to auction radio ad packages on eBay!

The Who

EOTM Media Group is a company that produces podcasts and Internet streams for future syndication’s. EOTM also produces top-quality customized jingles at a discounted price and sell these advertisements on eBay and other online sites.

The Why

Media consumption has changed to where the 35 and below crowd chooses how it spends time not by program or radio personality, but by CONTENT.

The How

What EOTM radio does is creates high quality jingles, commercial ad spots, etc “cents on the dollar” compared with what it costs traditional radio stations. While also selling advertising for these programs for a fraction of what radio stations charge.

The Network

The EOTM Radio Network is made up of over nineteen shows to date: the “Queen’s of Internet Radio,” a podcast featuring Carla B, Saytue Saye, Shonta Gibson, Ramona Simpson, Quddusa Anderson and Ashley Carter. Louis Smith aka Tre Luv of the Tre Luv Show, Saytue Saye of the Mixture of Arts Show, Ashley Carter aka DJ Rilotti of the Myspace Music Mix, Teangelo of Love, Hate and the Dance Between Them, Rahn Anthoni of the Rahn Anthoni Inspirational Hour, DJ Team of Let’s Face Reality, E! Buzz with Carla B, Edgelight Entertainment News with Shonta Gibson, The Stunnaz Mag Show; a show dedicated to highlighting the Stunnaz Magazine Models, Top Filmmaker News, EOTM Sports and more.

All programs are available at www.EOTMRadio.com.

Something New!

On December 8,  2010, EOTM Radio offered a 60 second customized radio jingle(earmarked for local radio and internet radio use) The package includes custom written melody and lyrics, 15 second jingle intro, 15 second jingle outro, 30 second doughnut music beds and 1 CD of final mix. Bid on the ad now via eBay.

“Internet Radio Ad”s, Trending Now!

On the internet side of this fence, there are few online radio stations that can claim to have a “program” of any sense – community or interest-oriented, EOTM is the exception. The lowest common demoninator for online streams is talk radio and music. EOTM Radio’s content is a plethora of talk/music radio shows focusing on a wide variety of cultural views and  an abundance of songs that does not necessarily resemble each other, which creates a more positive listening experience that keeps listeners coming back.

Call (213)290-3573 for a free marketing analysis

EOTM helping to coin the phrase…”Word of Mouse”

In Branding, Creative Marketing, EOTM News, Internet Radio, Internet Radio Advertising, Marketing, Public Relations, Social Media, Social Networking on November 29, 2010 at 7:41 pm

The holy grail of marketing

 

 

Strategic Brand Management

 

Marketing via social networking is no longer just a successful novelty; it is a powerful tool that is changing the way the world communicates.

Social media allows users to expand their networks, advertise their company and/or skills, as well as receive recommendations and referrals from current and former clients. This works because social networking sites aggregate web surfers who share common passions and views, resulting in a tight, reliable group of friends or colleagues who are connected by virtual means. Consequently, when a blogger or member from such groups makes positive comments on your company or endorses your statements, this generates “word of mouse” promotion for your business.

By building relationships in relevant, appropriate communities,marketers can attract more prospective customers, which will ultimately lead to more profits.

EOTM uses these same social media practice effectively each day to reach“taste makers” and “influencers” where they live, work and play.

Every member of the EOTM team is an active member of the social media community, using the various online channels to reach out, respond, generate conversations, and tell a compelling story in the rapidly changing digital world. The result is extraordinary success in stimulating influencer conversations and generating credible, value-added coverage among targeted consumers, bloggers, online enthusiasts and more.

Just like word of mouth, word of mouse is built on a solid reputation, and carefully maintained. EOTM actively works to implement strategic branding and marketing campaigns for their clients,so that their targeted market of consumers visualize that particular business when they need something, whether it’s a new pair of jeans, music or a cup of coffee.

Click click click into infinity…

EOTM PR – Yahaloma – Rahn Anthoni – Booking Agent – Public Relations Agency – Talent Agency

In Breaking News, Clients and Events, Creative Marketing, Gospel Artists, Secular Artists on November 28, 2010 at 10:01 pm
Gospel, Contemporary Gospel and Secular Music

 

Yahaloma

Book Singers Yahaloma and/or Rahn Anthoni for your concert, club, corporate event, private party, fundraiser, college, fair or festival. Submit an Event Inquiry and a representative will reply within 24 hours.

Rahn Anthoni

Yahaloma and Rahn Anthoni although solo Artists they both celebrate spiritual and unshakable faith so powerful that sitting still is not an option. At a time when most gospel artists have made many onward strides into the secular arena, Yahaloma and Rahn Anthoni has successfully carried the art of creating modern praise music into a new category of gospel, creativity, originality, honing in for a complete oneness with Yahweh.

Stay connected with EOTM PR for the new compilation project with Yahaloma and Rahn Anthoni titled,   “Crossover – The New Revolution in Music”.

Yahaloma and Rahn Anthoni may just be available for your next big event. For bookings click here!

_____________________________________________________________________________________________________________________

Contact: EOTM Public Relations

Need a Publicist?

Publicist: Carla Barnes
Direct (213)290-3573
Email: pr@eotmradio.com
www.eotmmediagroup.com

 

Public Relations/Bookings/Media/Events

We make it happen, YOU strike the pose!

 

Why Internet Radio Advertising WORKS!

In Actors, Artists Development, Bookings, Branding, Breaking News, Clients and Events, Creative Marketing on November 16, 2010 at 9:22 am

Your Industry Morning Report

Internet radio is growing in popularity, and it’s not just with consumers. Advertisers large and small are catching on to its ease, affordability and effectiveness.

Gone are the days when local merchants place their faith in radio stations when they want to promote.

Internet radio is the new 30, and let it be known that the EOTM Radio network was one of the 1st to say this.

Internet Radio Pioneers

Google has led the charge in using web metrics & analytics. The company has several initiatives teaching how to account for ad dollar spends and online activity. For every convert, Google gains. Which is NOT a secret.

Show a person how you can measure using stats and, if they’re smart, they’ll soon figure out their weaknesses and make improvements.

Google has a set of tools for web site operators, one being “Insights for Search.” Using this, a person can track consumer demands, as measured by the traffic these terms generate at Google over time. Understand that “Insights for Search” represents the quantity of search occurring on keywords relative to the overall search traffic.

Interest in advertising on radio is dropping because interest in online advertising is increasing. Local businesses are trying to learn how they can best use the internet for advertising and promotion.

Radio is, and has always been, in the best position to help these merchants, however, today however, it’s called “Internet Radio”. Start your internet marketing campaign today! Contact EOTM for a free confidential marketing analysis at 213-290-3573.

 

Contact EOTM Radio Today @ 213-290-3573

Get featured on EOTM Radio today. Submit all radio edited music to radio play at eotm radio, ask about being featured on the 10 minutes of fame.