EOTM Press Room

Posts Tagged ‘Indie artists’

Why Internet Radio Advertising WORKS!

In Actors, Artists Development, Bookings, Branding, Breaking News, Clients and Events, Creative Marketing on November 16, 2010 at 9:22 am

Your Industry Morning Report

Internet radio is growing in popularity, and it’s not just with consumers. Advertisers large and small are catching on to its ease, affordability and effectiveness.

Gone are the days when local merchants place their faith in radio stations when they want to promote.

Internet radio is the new 30, and let it be known that the EOTM Radio network was one of the 1st to say this.

Internet Radio Pioneers

Google has led the charge in using web metrics & analytics. The company has several initiatives teaching how to account for ad dollar spends and online activity. For every convert, Google gains. Which is NOT a secret.

Show a person how you can measure using stats and, if they’re smart, they’ll soon figure out their weaknesses and make improvements.

Google has a set of tools for web site operators, one being “Insights for Search.” Using this, a person can track consumer demands, as measured by the traffic these terms generate at Google over time. Understand that “Insights for Search” represents the quantity of search occurring on keywords relative to the overall search traffic.

Interest in advertising on radio is dropping because interest in online advertising is increasing. Local businesses are trying to learn how they can best use the internet for advertising and promotion.

Radio is, and has always been, in the best position to help these merchants, however, today however, it’s called “Internet Radio”. Start your internet marketing campaign today! Contact EOTM for a free confidential marketing analysis at 213-290-3573.

 

Contact EOTM Radio Today @ 213-290-3573

Get featured on EOTM Radio today. Submit all radio edited music to radio play at eotm radio, ask about being featured on the 10 minutes of fame.

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Lil Zane honored with Lifetime Achievement Award

In Clients and Events on July 18, 2010 at 7:33 pm

The Rising Star Music Awards was a royal affair: Honoring Rapper/Business Owner Lil Zane.

FOR IMMEDIATE RELEASE

EOTM (Press Release)Jul 18, 2010 – Lil Zane was celebrated on yesterday when the Rising Star Music Awards gave him the Lifetime Achievement Award. Zane was not scheduled to perform, just to come, look royal as only he knows how and accept his award. He did all of that with grace and style, giving a speech that most definitely moved the audience.

A rising star performer by the name of “It’s Mr. J Luv”, had second thoughts on Zane not performing. He pulled the surprised star on stage for a exciting, energy filled performance.  That may have been enough to alert Zane’s fans that he was back and in full effect because the audience went wild and they proved it with a standing ovation.

When Lil Zane accepted the Lifetime Achievement Award he was charming and articulate. He shared some wise advice to artists looking to break into the industry. “Never stop, stay humble, be true to you and make sure you give back to your community, this is key”. He also thanked his fans and shared how he has never been in jail or in any kind of trouble. “You don’t have to be a criminal to make your mark in music, stay grounded, focused and surround yourself with a great team, that’s very important, ” Zane said.

The annual event was held at The Celebrity Centre International in Hollywood, California and was hosted by Miss Tami and Michael James.

Host: Miss Tami

Host: Comedian Michael James ___________________________________________________________________________________________

Artist Development

In Artists Development on June 7, 2010 at 5:22 pm

 

EOTM’s Artist Development is one-on-one personal development where we help the artist focus on objectives, goals and processes, and achieve them faster than if they worked alone. Our coaches help to identify what the artist may want in life and suggests strategies and tactics that will take them from ‘where they are now’ to ‘where they want to be’.

No matter where you are now, we can quickly move you to the next step.

 Contact EOTM Media Group for a free consultation today – (909)527-3661 or email pr@eotmradio.com

 http://needapublicist.webs.com

Engage or DIE – The Social Media Craze

In Social Media on April 12, 2010 at 9:33 pm

Remember the days where if you wanted to talk to somebody you had to pick up a phone and call them, or how about going out to social gatherings to meet up with people and make new friends and acquaintances. Well those days seem like the stone ages compared to the new avenues we have today.

Anyone who wishes to be sociable, even the socially impaired, can take advantage of numerous social media tools that are out there. Having as many friends and contacts as you wish is now as easy as a push of a button. Whatever you want to talk about or express to the social media community at large is right at your fingertips!

Social media is also changing the way businesses market and promote themselves. There is no other low-cost promotional method out there that will easily give you large numbers of visitors, some of whom may come back to your website again and again.

If you are selling products/services or just publishing content for ad revenue, social media marketing is a potent method that will make your site profitable over time.

Those who ignore the efficacy of social media usually fall into three categories; the ones who don’t know much or anything about social media, the ones who are interested but don’t know how to use it and those who don’t believe in the value that a social media strategy can bring to any site or business. Hopefully before you finish reading my blog, I would have helped to dispell some of these feelings.

I just recently discovered link baits , a great tool to successfully getting your blogs on various social media websites like Digg and StumbleUpon, which will lead to multiple benefits for any website.

Social media is already changing the rules of the marketplace, don’t get left behind!

Think of the social news site as a platform or a soapbox. As something that gives you a chance to be heard or read, even for a brief moment of a few hours. The people who are drawn to your message will visit your site and recommend it to others.

Contact EOTM today for a free consultation to find out if EOTM’s strategic marketing/branding is for you. Along with creating a positive image via social media, we help to create a unique brand identity for your business, which occurs way before any marketing and communications take place.

The brand represents who you are and speaks to your core audience. It identifies your company as a strong player in the marketplace, it attracts attention and it builds loyalty among your customers. At EOTM, we perform extensive research on your market and competition. We use that information to develop a brand strategy that will improve your customers’ experience and deliver maximum impact.

We make sure that all marketing pieces work in tandem to achieve a common goal. Whether you need to promote your brand using multiple print or electronic mediums, we’ll combine the right words and images to reach your target audience.

Call us today to discuss how we can bolster, manage and leverage your brand.

Direct (678)548-9466

www.eotmradio.com

www.Queensofinternetradio.com