EOTM Press Room

Archive for November, 2010|Monthly archive page

EOTM helping to coin the phrase…”Word of Mouse”

In Branding, Creative Marketing, EOTM News, Internet Radio, Internet Radio Advertising, Marketing, Public Relations, Social Media, Social Networking on November 29, 2010 at 7:41 pm

The holy grail of marketing



Strategic Brand Management


Marketing via social networking is no longer just a successful novelty; it is a powerful tool that is changing the way the world communicates.

Social media allows users to expand their networks, advertise their company and/or skills, as well as receive recommendations and referrals from current and former clients. This works because social networking sites aggregate web surfers who share common passions and views, resulting in a tight, reliable group of friends or colleagues who are connected by virtual means. Consequently, when a blogger or member from such groups makes positive comments on your company or endorses your statements, this generates “word of mouse” promotion for your business.

By building relationships in relevant, appropriate communities,marketers can attract more prospective customers, which will ultimately lead to more profits.

EOTM uses these same social media practice effectively each day to reach“taste makers” and “influencers” where they live, work and play.

Every member of the EOTM team is an active member of the social media community, using the various online channels to reach out, respond, generate conversations, and tell a compelling story in the rapidly changing digital world. The result is extraordinary success in stimulating influencer conversations and generating credible, value-added coverage among targeted consumers, bloggers, online enthusiasts and more.

Just like word of mouth, word of mouse is built on a solid reputation, and carefully maintained. EOTM actively works to implement strategic branding and marketing campaigns for their clients,so that their targeted market of consumers visualize that particular business when they need something, whether it’s a new pair of jeans, music or a cup of coffee.

Click click click into infinity…


EOTM PR – Yahaloma – Rahn Anthoni – Booking Agent – Public Relations Agency – Talent Agency

In Breaking News, Clients and Events, Creative Marketing, Gospel Artists, Secular Artists on November 28, 2010 at 10:01 pm
Gospel, Contemporary Gospel and Secular Music



Book Singers Yahaloma and/or Rahn Anthoni for your concert, club, corporate event, private party, fundraiser, college, fair or festival. Submit an Event Inquiry and a representative will reply within 24 hours.

Rahn Anthoni

Yahaloma and Rahn Anthoni although solo Artists they both celebrate spiritual and unshakable faith so powerful that sitting still is not an option. At a time when most gospel artists have made many onward strides into the secular arena, Yahaloma and Rahn Anthoni has successfully carried the art of creating modern praise music into a new category of gospel, creativity, originality, honing in for a complete oneness with Yahweh.

Stay connected with EOTM PR for the new compilation project with Yahaloma and Rahn Anthoni titled,   “Crossover – The New Revolution in Music”.

Yahaloma and Rahn Anthoni may just be available for your next big event. For bookings click here!


Contact: EOTM Public Relations

Need a Publicist?

Publicist: Carla Barnes
Direct (213)290-3573
Email: pr@eotmradio.com


Public Relations/Bookings/Media/Events

We make it happen, YOU strike the pose!


‘Ugly Betty’ Star Michael Brea, rants “My Mother’s The Devil” and Kills her With Sword

In Breaking News, Celebrity News on November 26, 2010 at 8:19 pm

By: Stacy Briggs

According to the NYPD, Michael Brea, an actor who once appeared on Ugly Betty, has killed his mother with a samurai sword after a “religious rant.”

Sword Being Carried Out

Ugly Betty and Step-Up 3D actor Michael Brea is now in jail and probably won’t be doing anymore acting for a long while if ever again. He has been arrested for fatally stabbing his mother with a sword. Yannick Brea, 55, was heard screaming by neighbors as her son chased her around their Brooklyn apartment home at around 1:30 AM Tuesday.

Michael Brea

Neighbor Gregory Clare recalls:

“I hear the brother chasing her [his mother] through the house and he’s just saying a bunch of like [Bible] passages like, ‘Repent, Repent, Repent,’”“I heard him chasing her through the house and I hear a loud scream and so I have my father call the cops, I yelled call 911.”

Michael Brea was heard referencing the ‘architect of the universe,’ which is a term used by Freemasons to mean a supreme being, or god. He was also heard shouting at his mother to ‘REPENT,’ before stabbing her with a 3-foot ceremonial use sword and decapitating her.

When the police arrived they tasered Michael and took him to a hospital for psychiatric evaluation, where he allegedly said:

“When I looked at my mother, I saw the devil. I was slashing my mom and I heard the police knocking on the door yelling, Michael open up, Michael open up, but I knew the wouldn’t open the door and stop me because the spirits were protecting me, I just kept cutting her. No one could stop me! I was doing God’s work.”

The investigation is ongoing. Charges are pending. ABC, the network on which Ugly Betty appeared, had no comment.

Mariah Carey Pregnant with Twins

In Breaking News, Celebrity News on November 25, 2010 at 5:58 pm

By: Stacy Briggs


Mariah Carey reveals that she is pregnant with twins.

While promoting her new CD “Merry Christmas II You,” the mom-to-be, who is expecting with husband Nick Cannon, was talking about how she sings songs from her new album to her baby bump when she referred to the fetus as “they.”

In an interview that aired today with Radio Disney’s Ernie D., Mariah joked, “I just hope that they don’t turn out hating Christmas!”

Congratulations to the happy couple!

“Don’t Play with me Lil Kim”, Nicki Minaj YELLS or Yelps!

In Breaking News, Celebrity News on November 22, 2010 at 11:04 am


Lil Kim and Nicki Minaj


By: Stacy Briggs


During a recent interview with Angie Martinez in the Hot 97 VIP lounge Nicki went in throwing some wild punches, so to speak,  finally commenting on her beef with “The Queen B.”

Nicki’s recent single “Roman’s Revenge” sparked a world of controversy for its subliminal shots at Kim. ”Yeah, I said it has-been, hang it up–flat screen” was just one of the many references to the Queen Bee. Lil’ Kim has picked at Nicki for some time, without response but that’s all over. Nicki Minaj truly went in on Lil’ Kim and I think she may have started the next big rap beef!

Your girl Nicki goes on to say:

“[Kim] just really jumped out of the window and you got to be careful when you pick fights. That’s what I learned in this business. You just never know. I think people get me mistaken wiht like a real Barbie… they forget where I’m from. If i have to revert back I can, and I will. Don’t play with me. I respect you and love you. I’ve said it in every interview, time and time again. And if that’s not good enough for you mama, then it’s something deep rooted in you. Something is bothering you inside….”

“She picked a fight with Foxy, she picked a fight with Eve, then she picked a fight with Remy…Everytime you’re in the news it’s cause you getting at somebody”

“Put your music out and when I see your name on Billboard that’s when I’ll respond to you. Other than that. Goodbye!”

“And that doesn’t take away from the respect I have for you. You know when a mom got to beat you and she says this is going to hurt me more than it hurts you.”

Nicki goes on to say she asked LIl’ Kim during a Lil’ Wayne tour if there was a problem, and Kim responded “no” and asked to take a picture with her.

Foxy asked “Why you keep on giving props to Kim? She don’t like you, she be dissin’ you…”

Nicki thinks it’s because of her new found success.

“When you become competition people go wait”!

“You’re going to go down in history as a sore loser!”

Click here, for full audio.

Bishop Eddie Long To Settle Out of Court

In Breaking News, Celebrity News on November 20, 2010 at 8:19 pm

By: Tawanda Fredricks

November 20, 2010 — The first hearing in the case was held in Atlanta on Friday November 19th, whereas Long denied ever having sex with any of the four men who have made allegations against him, both sides have expressed their desire to resolve the case without going to trial.Both sides are now headed for settlement talks.

Lawyers for the bishop and the four young men who have filed suits against him said they want to avoid a trial and resolve the dispute in mediation early next year.

During a status conference held Friday, lawyers for both sides gave a road map of what’s going to happen throughout the case, when it’s going to happen and why it’s going to happen.

On the way into the courthouse, Bishop Eddie Long’s attorney Craig Gillen, and the young accusers’ attorney, B.J. Bernstein, had little to say. But after a short status conference, one thing was clear: Both sides were ready to resolve the case.

“The number one thing is we are ready to move forward in this case,” said Bernstein.

Jamal Parris and three other young men have filed sexual misconduct lawsuits against the popular Bishop and his 10,000-seat New Birth Missionary Baptist Church. The lawsuits allege the bishop sent the three young men provocative pictures and lavished money and gifts on the then-teenagers, while having sex with the young men.

Bishop Long has filed an answer to all four lawsuits, claiming in bold letters on the first page the claims of sexual misconduct are not true.

In all four of the lawsuits, Bishop Long admitted he was a mentor to a number of young men, trying to build stability in their lives. He admitted to traveling with the young men and at times sharing a room with them.

In the lawsuit, Bishop Eddie Long admitted young men in the church called him “daddy” or sometimes “granddaddy,” and he specifically denied in every lawsuit that he ever had sex with any of the four young men.

During the status conference, both sides said they want to try to avoid trial, and have a mediator resolve the allegations. Judge Johnny Panos set a February date for mediation. If the case is not settled in mediation, expect the first of possibly four separate trials in July or August.

Attorneys also said that during the course of the case, the court will hear from expert witnesses who will talk about the relationship that should be there between a professional, like a bishop, and a parishioner, like the young men who have filed suit against him.


The Wave of Internet Radio Advertising is Here on EOTM Radio

In Internet Radio Advertising, Radio Advertising on November 19, 2010 at 7:40 pm

Contact us today for a free confidential marketing analysis


Build your business or brand by advertising on EOTM Radio, your exclusive agency for internet radio advertisements.

Click to view >>> EOTM Radio Sponsor_Ad Info


Whether you need to establish, protect or enhance your brand, EOTM can develop the strategy, implement the plan and measure the results. We call it “Brand Evolution” because branding happens over time, not overnight.

Integrated marketing is more than launching a number of tactics at the same time. Rather, the individual elements should spring from a unified communications strategy. EOTM works closely with it’s clients to build powerful cohesive programs that bring it’s clients’ brands to life.

Why Internet Radio Advertising WORKS!

In Actors, Artists Development, Bookings, Branding, Breaking News, Clients and Events, Creative Marketing on November 16, 2010 at 9:22 am

Your Industry Morning Report

Internet radio is growing in popularity, and it’s not just with consumers. Advertisers large and small are catching on to its ease, affordability and effectiveness.

Gone are the days when local merchants place their faith in radio stations when they want to promote.

Internet radio is the new 30, and let it be known that the EOTM Radio network was one of the 1st to say this.

Internet Radio Pioneers

Google has led the charge in using web metrics & analytics. The company has several initiatives teaching how to account for ad dollar spends and online activity. For every convert, Google gains. Which is NOT a secret.

Show a person how you can measure using stats and, if they’re smart, they’ll soon figure out their weaknesses and make improvements.

Google has a set of tools for web site operators, one being “Insights for Search.” Using this, a person can track consumer demands, as measured by the traffic these terms generate at Google over time. Understand that “Insights for Search” represents the quantity of search occurring on keywords relative to the overall search traffic.

Interest in advertising on radio is dropping because interest in online advertising is increasing. Local businesses are trying to learn how they can best use the internet for advertising and promotion.

Radio is, and has always been, in the best position to help these merchants, however, today however, it’s called “Internet Radio”. Start your internet marketing campaign today! Contact EOTM for a free confidential marketing analysis at 213-290-3573.


Contact EOTM Radio Today @ 213-290-3573

Get featured on EOTM Radio today. Submit all radio edited music to radio play at eotm radio, ask about being featured on the 10 minutes of fame.

EOTM Public Relations Firm Welcomes Actor George McPherson

In Actors, Breaking News, Celebrity News, Clients and Events, EOTM News on November 16, 2010 at 7:00 am

Photo Credit Andre Michael

Smart, confident, eloquent, exceptionally handsome African-American actor George McPherson joins EPR (EOTM Public Relations).


EOTM (Press Release)Nov 16, 2010 – Everyone likes to predict which new young actor will hit it big and EOTM Public Relations firm is no exception.

George McPherson, while hardly a household name, has proven that he has charisma and talent, even in the smallest of roles. If you hurry, you can still claim that you liked him before he hits it big!

McPherson is definitely an up and coming actor to watch out for. You’ve seen him in your favorite recent movies, television series and commercials – you just might not know it. He has shared the screen with actors such as Vivica A. Fox, Allen Payne, Keisha Knight Pulliam, Larramie “Doc” Shaw, Robert Buckley and more.

George McPherson aka TOP Actor

McPherson is a man of many talents, not only is he an actor and a high ranking veteran in the US Army, he is also a writer and director. In 2008 he directed, wrote, produced and starred in the short film “QC Redemption”, which is about a drug lord that is ready to get out the game and change his life but fate takes a twist when he is double crossed by his wife and best friend. Now he’s back to shut down the street empire he built.

In 2009 McPherson was deployed to Kuwait with the U.S. Army in support of Operation Iraqi Freedom. This fueled his motivation to become a serious actor, George made a promise to himself that if he made it back home, he would make this dream of acting a reality.

McPherson is part of the next wave of up-and-coming actors to watch out for and EOTM Public Relations is proud to represent him.

Visit George McPherson’s official website today. www.iamtopactor.com/
Click here to View Michael McPherson’s Electronic Press Kit

View Full Press Release

Featured Actor of the Week!

Kanye Blasts Today Show

In Breaking News, Celebrity News, Clients and Events, EOTM News, Hip Hop Artists, Real People on November 15, 2010 at 12:41 am

By:  Tawanda Fredricks


Kanye West scrapped a planned concert for America’s ‘Today Show’, after a huge fall out with TV execs over his recent interview on the program.

Kanye was due to perform on the show to promote his new album ‘My Beautiful Dark Twisted Fantasy’, but is now refusing to honor the commitment. The reason? An uncomfortable interview on ‘The Today Show’ earlier in the week left Kanye feeling “alone, used and tortured” after they played a clip his VMA outburst with Taylor Swift. Too funny!

Kanye took to his Twitter account to express his anger.

He tweeted, “I’m not performing on the Today Show for obvious reasons… I blatantly said I’m not performing on a Tweet and to everyone around me and the next day they still announced a performance.

“Do you guys see what I’m saying now? This is just a small slice of the day-to-day bulls**t that goes on that helps to precipitate the idea that (I’m) such an a**hole. Cause when I don’t perform ‘Oh now I’m the one that’s crazy or a jerk.’ ”

Earlier in the week Kanye had complained about the Today show interview through his Twitter.

He tweeted, “Let me tell you how they did me at the Today show… While I was trying to give the interview they started playing the MTV (clip) under me with audio!… I don’t mess with Matt Lauer or the Today Show… and that’s a very nice way for me to put it! He tried to force my answers. It was very brutal and I came there with only positive intent. I feel very alone, very used, very tortured, very forced, very misunderstood, very hollow, very very misused.”

Stay connected to EOTM’s blog for more Kanye West updates!   

“It’s All A F*cking Set Up!"