EOTM Press Room

Posts Tagged ‘Indie’

West coast sensation Tipse goes where no rapper has ever gone before

In Breaking News on September 16, 2010 at 5:45 am

Hip Hop changed the language of the American culture, social media changed the world‏.

FOR IMMEDIATE RELEASE

EOTM (Press Release)


Tipse, his street team SMASH & management have maximized tenfold with social media. With over 1 million unique hits on MySpace, ranked #10 on the hip hop charts of Reverbnation in Los Angeles and shutting down shows from Nevada, Northern Cali to Southern Cali, Tipse has positioned himself to become one of hottest rappers in the game today.

At only 21 years of age Tipse is a true entrepreneur in every sense of the word, utilizing all major social media to help grow his fan base, his street team and gain respect in the hip hop genre as well as in business.

Within the past year Tipse’s street buzz has catapulted to unprecedented numbers which has helped him continue to inspire and motivate other local teenagers to join his movement. Creating one of the largest street teams on the west coast known as SMASH.

Tipse and his team have found a way to leverage social media creating a fan base so large it’s as if a major record label had given them a five hundred thousand dollar budget for marketing and promotions.

Tipse will be the new face of hip hop, bringing a whole new swag to rap, the new equalizer, giving voice to the previously voiceless, a new breed originating in the studios of Swagg Genius Entertainment.

“Young, independent, dedicated and full of swag, Tipse is a force to be reckoned with. He is one of the brightest new rap stars to watch out for this year, get him in your i pods now and impress all your friends”. Rapper Lil Zane said.

It’s fair to say, Tipse and his crew are embarking on new territory. We have long believed that fan generated content had the capacity to change the promotional landscape of the industry. Tipse and SMASH are showing us just how it can be done. We are taking notes, it’s sure to be a great read.

EOTM Public Relations (Bookings & Press)

Contact Person      Carla Barnes or Quddusa Anderson

E-mail        pr@eotmradio.com

Contact Number      (909)559-1763 – (909)227-9266

Websites: www.needapublicist.webs.com www.eotm.wordpress.com

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Your Publicist is the first EYE of offense…

In Public Relations on August 13, 2010 at 6:27 am

Your Publicist is the first “eye” of offense to the media and is a crucial resource in gaining the largest possible audience for your film.

PR is the catalyst between those who want to say something and those who want to hear it, ie. between the film makers, the media and ultimately the consumer.Oftenproducers will go to their PR agency with little understanding of the market or at whom their film is aimed. At EOTM Public Relations firm we instill a dose of realism in the producer about the market and how, and at whom, their film should be pitched.

EOTM connects with your project, seeking out the film’s strong identifiers, and hones that message so that the film’s back-story is an understated part of the film viewing experience.

Contact EOTM today for a free consultation regarding your film.

A Star is Born

In Uncategorized on October 24, 2009 at 3:19 am

Top 10 Tips for Unsigned Artists

http://www.youtube.com/watch?v=SKmIY7FmyX4

As an unsigned artist, publicity is a huge driving force when you’re looking at success in the music industry. Although it’s definitely beneficial to retain a publicist once you have your music career in gear, you can still manage to create a little buzz on your own in the meantime. Below are the top ten tips for generating your own publicity as a music artist.

  1. Make sure you have a press kit that includes a well-written bio, an 8X10 photo, CD and contact info.
  2. Go local. Local press is by far the easiest press to get. Let them know your story and send in a CD. Shoot for the music editor or columnist and if they don’t have one assigned specifically, contact the entertainment editor.
  3. Social networking sites are all about music these days. For example, Myspace and Facebook’s  reach is incredible for gaining new fans. Where else can you find people to listen to your music in the convenience of their own home? Make sure you are updating your music, adding friends, keeping them all posted, and updating the tour dates.
  4. Internet radio is a great way to share your music with the masses. You don’t have to approach the big ones—you can see success with air play on smaller stations as well. Send in your mp3’s to local DJs and look up college radio shows nationally and see if they’ll spin your music. EOTM radio is picking up these days too… Queensofinternetradio.com is a great option for the indie artist it doesn’t cost much and it gets your music heard.
  5. Music licensing is a great way to make money and get publicity. Try contacting some music supervisors on TV shows for a start. Send them an inquiry with your information and a link to your music. If you get placed, you can use it for press—and it becomes a story!
  6. Music websites and e-zines are always looking for music to review. Look up their websites and send emails to their editors. Tell them why you’re a fit for their magazine and ask if you can send in a CD. Again, try to make contact first… sending in a random package may be useless.
  7. Youtube.com outlets to share your music. Try to do something charismatic and original. Reaching out to people online can do wonders. Create a music video, a video blog, sing an acoustic set, take a stab at some comedy– anything… Just remember, first impressions are everything.
  8. Be philanthropic. Charity does wonders for publicity outreach. Find something you believe in and offer to play at their event or donate proceeds to their cause. Not only does it get you out there and give you a story angle… but it feels good to help out.
  9. Send your CDs to appropriate magazines for your music’s genre. Make sure you call ahead and find out the right contact, unsolicited packages get lost in the shuffle. A good rule of thumb is to look up specific writers you feel would enjoy your music and find out how to reach them.
  10. Try to book shows in different towns, that way you can easily label the cluster of shows as a tour and contact local newspapers and radio stations and offer them merch in exchange for promotions/articles.

Note that PR is about being smart and creative. It’s about finding a reason for people to care about you and your music. Sure, great music and a good look are helpful, but you also need to reach out to the public and come up with stories. Think outside of the box and you’ll really benefit from the results in no time!

In an effort to help the Indie Artist be it Music, Entertainment, etc. EOTM will be airing a show on this very subject matter November 9th @ 7pm est. Our studio lines will be open for artists to call in and speak with our PR reps. We look forwarding to helping increase your network and inturn increasing your networth. Save this number (718-664-6543) and we will hear you on November 9th @ 7pm est.

http://www.blogtalkradio.com/EntrepreneursOnTheMove/2009/11/10/Do-You-Want-To-Know-Why-You-Need-PR